Definition: The theory proposed by Norbert Schwarz (professor at U of M!) explains the cognitive consequences of affect. When people make judgments about a target, they rely upon their subjective experiences (including moods, emotions, metacognitive experiences, and bodily sensations) as factual information about the target of judgment.
Schwarz, N. (2011). Feelings-as-information theory. Handbook of theories of social psychology, 1, 289-308.
Application: Using this theory in community development, it is a good idea to lift people's moods when they are first come to a meeting. For example, playing uplifting music when the community comes into the room will lead them to be in a better mood and judge the organization and the presenters in a more positive way.
Adaptation: Using this theory in the dating world, when people are in a better mood, they will rate the target of judgment (the date) in a more positive manner. For example, if one goes on a date on a sunny day, they will feel better and report that the date went better. Likewise, if they hold a hot drink on a date, they will feel more warmly about the other person than holding a cold drink.
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